Marvel Launches 'Guardians of the Galaxy' Travel Site to Explore Cinematic Universe

Media outlets were directed Thursday to a new viral site by Marvel Studios disguised as an interstellar travel agency called "Galaxy Getaways" to promote its upcoming film Guardians of the Galaxy.

The site offers visitors a chance to explore several planets within the cinematic universe, as well as games to play involving characters and elements from the film.

"Galaxy Getaways actually gets potential audiences interested in wanting to see Guardians, but also does double duty in helping introduce the  sci-fi worlds that are foreign to most audiences," says Variety Senior Editor Mark Graser in his coverage on the new site.

Read more at Variety and The Hollywood Reporter