Prime Focus World has served as the exclusive conversion partner to Sony Pictures Imageworks for the 3D release of Sony Pictures' Men In Black™ 3. The film, starring Will Smith and Tommy Lee Jones, is the third installment in one of Sony's most recognized and successful motion picture franchises and the first film in the series to be presented in 3D.

Sony Pictures Imageworks' 3D Visual Effects Supervisor, Corey Turner, oversaw the entire project and worked closely with Prime Focus World's senior stereo supervisors Jeremy Nicolaides and John Pierce as well as with Prime Focus World's 3D Producer Michael Pryor. Utilizing their global pipeline, Prime Focus World, with the support of Sony Pictures Imageworks, completed more than 1700 shots by assigning over 800 artists across three continents to the project, which effectively enabled the team to spread the job across multiple time zones and work seamlessly 24 hours a day. Director Barry Sonnenfeld and Turner collaborated with Prime Focus World from the earliest stages of post-production to use the third dimension as a storytelling tool to further enhance the theatrical experience.

"Sony is delivering the ultimate 3D movie to date in Men in Black 3. Prime Focus is thrilled to have been a part of a filmmaking team that pushed the boundaries of 3D innovation and delivered the most immersive and stunning visual experience to audiences," said Nicolaides.

"I'm extremely proud of the work done by Imageworks and Prime Focus. We had some of the most talented artists working to create an exciting and fun 3D movie going experience for our fans," said Turner.

In Men In Black™ 3, Agents J (Will Smith) and K (Tommy Lee Jones) are back… in time. J has seen some inexplicable things in his 15 years with the Men in Black, but nothing, not even aliens, perplexes him as much as his wry, reticent partner. But when K's life and the fate of the planet are put at stake, Agent J will have to travel back in time to put things right. J discovers that there are secrets to the universe that K never told him — secrets that will reveal themselves as he teams up with the young Agent K (Josh Brolin) to save his partner, the agency, and the future of humankind. The film is directed by Barry Sonnenfeld. The screenplay is written by Etan Cohen, based on the Malibu Comic by Lowell Cunningham. The producers are Walter F. Parkes and Laurie MacDonald, and the executive producers are Steven Spielberg and G. Mac Brown.


RELEASE: May 25, 2012

Director: Barry Sonnenfeld
Producers: Walter F. Parkes, Laurie MacDonald
Studio / Distributor: Sony Pictures

PFW Supervisor: Jeremy Nicolaides
PFW Producer: Michael Pryor
PFW Scope of Work: VFX, 320 shots / 3D Conversion, 1785 shots
Exclusive Conversion Partner