Robert Jaffe is responsible for the oversight of sales and marketing for Prime Focus World’s 3D and VFX operations worldwide. He is also a key member of the senior strategy team that evaluates investment opportunities, acquisitions and product development. Previously, he led the launch and re-branding of another 3D conversion company and helped Granite Sports acquire a group of lifestyle brands with more than 100 years of history. Jaffe is also a respected film producer and the former Vice President of Production at Paramount Pictures, a post he held for eight highly successful years.